The Opposite Is True

The Opposite Is True

It’s an average Wednesday evening. You sink into the couch. Kick off your heels. Grab the remote and settle into whatever show your best friend has talked you into watching this week. In my case, it’s “Hannibal” on Netflix. Cue my husbeast...
Great Writing

Great Writing

Great writing is like building a pyramid because you have to start with the foundations of writing long before you can write short.
You Just Alienated People

You Just Alienated People

The words my husband said to me after reading this post. While you may picture me responding rather unkindly to him, my response was this: “That’s the whole point, dear.” The word which prompted this exchange was ‘aphorism’. Aphorism (n):...
How to Sell Anything

How to Sell Anything

We’ve all heard the old aphorism: ‘Facts Tell and Stories Sell’ Well, the interesting point about the above sentence is that only the RIGHT stories sell. So how do you choose the right story? That depends on what you’re trying to sell. No,...